"Well, in my mind, a well-rounded MC will rock a crowd with no music, hype
man, nor choreography. To just simply use his/her gift of gab to keep the
attention of the space is one of an MC's cornerstones," Reallionaire Jream says
while sitting at his dining room table while we discuss the difference between
an MC and a rapper.
Talking to Las Vegas-based Jream, you find it hard to believe he was born
and raised in a city known for its lights, glamour and a lifestyle made up of
long, fast nights. But that's what's so special about the city and its music.
Vegas is a very deceptive town. If you don't live here, you expect the
stereotypical images that either you've seen on television or heard about from
an outsider just visiting. But the truth is, behind the world-famous strip, with
all the gaming and the club scene, there's a city that's as diverse and creative
as any. Which is why Reallionaire Jream both personifies and stands out in Las
Vegas.
"If I was stranded on a desert island and had only one album, it would be
Pink Floyd's Darkside of the Moon..."
Jream's choice of albums definitely isn't the first one you'd expect from
the former Southern Illinois University student. Which is why his debut album,
Fresh Cutz: The First Impression, stylistically fits the mold of not only an MC,
but an artist searching for a more rich, in-depth brush to paint music with. The
tracks are so soulful that producers like Pete Rock, 9th Wonder, Hi-Tek and even
Kanye West come to mind. The beats are not stereotypically West Coast, but
rather represent a Las Vegas diversity you wouldn't expect. Producers BPSB and
Plastic Pete of Huh What give Reallionaire Jream incredibly fluent and melodic
beats with production that gels well with his heavy-handed, smooth, lyrical
flow.
On "Oxy-Moranik," he goes in and punishes lesser MCs with confident,
regal rhymes that could stand with the best lyricists in hip-hop today. And on
"I Ain't Ready Yet," he honestly tells his girl that being tied down to her,
solely, isn't in the plans anytime soon ("A prenuptial, I bet I do / but that's
only when I'm standing close to a broom"). Sonically, with songs like "Water Me"
- where he channels his inner spoken-word poet - show that he's not afraid to
test limitations and the listener's patience with him as an artist. On "See Me
Through," over a panicked, piano-heavy track, he struggles with young man
confusions about his own life and rhymes about the hardships of living
day-to-day. You'll want to listen to Jream's tracks over and over - either you
would have missed something he said because you're marveling at the line
preceding it or you're able to take what he's just said a completely different
way the next time you hear it.
Jream's also the CEO of Reallionaire Entertainment and has a number of
new artists ranging from hip-hop to alternative rock slated to produce new music
really soon. "I'm happy in the position I'm at right now in my life," he says.
"Instead of working for someone else, I'm able to do what it is that I love to
do and own it independently without having to cater to what a label would want
me to do or say."
Prepping to fly out to California to start recording his next album,
Jream seems only interested in exploring new sounds, styles and getting the
attention of new "ears" to try out his brand of music. He takes you deep enough
into the ocean where you can appreciate the danger, but not so deep that you'll
fear returning - and he does this on purpose. It has less to do about false
bravado and urban violence and more to do with where he is right now: ambitious,
happily single and optimistic, with a focus on putting himself in the spotlight
without losing his sense of originality.
http://www.myspace.com/reallionairejream
Photographer: Jose Armenteros |